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Research papers

Technological level and market evaluation

This paper tries to offer methodological help to the planning of the technological development of the instruments, tools of labour (machines),from the aspect of market research. It starts from the evaluation of the rather widespread static methods of...

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning
Author: Ilona Majlat
September 1, 1973

Research papers

Technological level and market evaluation (German)

This paper tries to offer methodological help to the planning of the technological development of the instruments, tools of labour (machines),from the aspect of market research. It starts from the evaluation of the rather widespread static methods of...

Catalogue: ESOMAR/WAPOR Congress 1973: The Application Of Market And Social Research For More Efficient Planning
Author: Ilona Majlat
September 1, 1973